News: Guides & How Tos

18

Apr
2019

dormant user

Reactivating the dormant user

Reactivation campaigns are an essential cog in the mobile marketing machine and are critical to high engagement and retention rates. In fact, mobile apps retain only 8% of their acquired users after 1 month, and users end up spending 80% of their active mobile time on 3 mobile apps. To get users’ attention and stay top of mind, reactivation campaigns are crucial to remind the user of the mobile app’s service and value.

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17

Apr
2019

How to manage engagement campaigns

Connecthings is glad to share with you the latest updates from Herow, our location intelligence, and contextual engagement platform. Our team has been working continuously to bring you some major updates and improvements. What’s new in Herow this month? ENGAGE SECTION Our “Engage” section now includes separately your campaign creation module (Create Campaign, covered in […]

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12

Mar
2019

partnership connecthings iterable

Connecthings Partners With Growth Marketing Platform Iterable

Connecthings is proud to announce it is now integrating with Iterable, bringing app marketers and developers the ability to personalize their users’ experiences across channels leveraging Herow’s location intelligence platform. Iterable is a growth marketing platform that enables brands to create, execute and optimize campaigns to power world-class customer engagement across different channels (email, push, […]

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