Lead Forensics is a cutting-edge B2B website visitor identification software that empowers businesses to uncover the identities of anonymous website visitors. By using a small piece of code, Lead Forensics tracks IP addresses visiting a website and matches them against its massive proprietary database to provide accurate business information about unknown visitors. This powerful tool offers two main plans: Essentials for small to medium-sized businesses and Automate for enterprise-level businesses. Essentials provides access to the Lead Forensics portal, where businesses can see which companies are viewing their website and get in touch with them. Automate, on the other hand, offers advanced integration into existing tech stacks, enabling seamless workflows and high–quality leads. With Lead Forensics, businesses can boost their ROI of PPC campaigns, identify decision-makers, and nurture prospects, ultimately driving revenue growth.